Amanda Oldfield: A Leader in Sustainable Manufacturing
In a world increasingly conscious of sustainable practices, Amanda Oldfield, founder of Wrought Iron & Brass Bed Co., exemplifies the ideal combination of tradition and innovation, further proven by her recent recognition as the 2025 Made in Britain Impact Award's Inspirational Leader. At the age of 67, Amanda’s journey, inspired by her deep-rooted connection to British craftsmanship, showcases the importance of fair practices and sustainable sourcing in modern manufacturing.
Core Values Rooted in Childhood Experiences
Amanda's dedication to her craft originates from her formative years spent on her grandparents' smallholding in Cambridgeshire. Influenced by observing her grandfather's methodical care while working with Shire horses, she learned the value of patience. These principles resulted in a company ethos emphasizing quality and respect for the earth. By personally engaging in the farming process, becoming a shepherdess, and directly sourcing wool from farmers, she ensures each product represents a commitment to sustainability.
The Impact of Leadership on Local Communities
Under Amanda's leadership, Wrought Iron & Brass Bed Co. not only champions British-made products but promotes the importance of local supply chains. Her decision to maintain full traceability of their materials resonates with consumers' demands for transparency. According to her son, Harry Thompson, Amanda exemplifies the notion that “excellence is a habit,” fostering a culture that prioritizes integrity and family values as essential to business.
Her Pioneer Initiative: Wool for Welfare
In addition to her business successes, Amanda has instigated a social initiative, Wool for Welfare, which collects wool to support local families through horticultural projects. This initiative reflects her desire to give back to the community while promoting the environmental benefits of wool—a natural, biodegradable fiber with a lower carbon footprint compared to synthetic options.
Conclusion: A Call to Action for Future Generations
Amanda’s story is not just about accolades; it serves as a motivational narrative for entrepreneurs embracing the dual challenge of running a business and advocating for sustainable practices. As she prepares to step back from daily operations, her legacy highlights the significance of cultivating an inclusive atmosphere where craftsmanship flourishes, urging the next generation to see their age or experience not as barriers but as vantage points from which to contribute meaningfully.
If you're inspired by Amanda's journey and commitment to sustainability, consider how you can contribute to local businesses or initiate complementary projects in your community that enhance our shared commitment to a more sustainable future.
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