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October 14.2025
2 Minutes Read

Mike Sherman’s New Role at Sports Biz Journal: What It Means for Entrepreneurs

Mike Sherman in a blazer, outdoor confident pose, Sports Biz Journal.

Welcome Mike Sherman: A New Era at Sports Biz Journal

In an exciting development for the world of sports journalism, the Sports Business Journal has announced the appointment of Mike Sherman as its new senior planning editor. With a robust background in covering the business of sports across numerous leagues—including the NFL, MLB, and NCAA—Sherman will lead an experienced team of reporters to enhance the publication’s insights and coverage of this vibrant industry.

The Comprehensive Background of Mike Sherman

Mike Sherman comes to the Sports Business Journal with a wealth of experience, having previously served as deputy content strategist for sports college coverage at USA Today. He has also held editorial positions at notable publications like the Tampa Bay Times and The Oklahoman, shaping him into a versatile leader adept at navigating both digital and traditional media landscapes. Sherman's educational background includes graduating from the University of Central Oklahoma, where he began to forge his path in journalism.

Mentorship and Professional Growth: A Commitment to Young Journalists

In addition to his role at Sports Biz Journal, Sherman has committed himself to fostering talent in the media industry. He was recently appointed as the inaugural media innovator-in-residence at OU Daily. In this position, he will guide aspiring journalists by providing mentorship, workshops, and hands-on experience, underlining his dedication to cultivating the next generation of media professionals. “Working closely with young, ambitious journalists has led to some of the most rewarding experiences of my career,” Sherman expressed. His efforts at OU Daily aim to equip students with the skills and confidence they need to succeed in a competitive field.

Why This Change Matters to the Business Community

The appointment of Sherman is significant not just for the Sports Business Journal, but for entrepreneurs and professionals across the board. The intersection of sports and business is a rapidly evolving landscape, where understanding the dynamics can contribute to growth and innovation. Sherman's strategic direction can provide insights that aid businesses in adapting to trends within the sports realm, thus enhancing their operational strategies.

Conclusion: Anticipating Positive Changes

As businesses in the sports sector look for direction amidst changing market conditions, Mike Sherman’s expertise and leadership at Sports Biz Journal promise to deliver fresh perspectives and valuable reporting. Entrepreneurs, small business owners, and anyone interested in the sports business landscape should keep an eye on the innovations and insights emerging from Sherman’s team.

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